2006
04.01
04.01
The Financial Times reports here: Toshiba on Friday began selling the world’s first next-generation DVD player in Japan, stealing a march on rival Sony, which plans to sell a competing optical disc format this year. Toshiba and its allies, and a rival Sony consortium are racing to set the standard for next-generation film and video game discs. Toshiba and its partners, including Microsoft and Dell, are hoping that the early debut will give HD-DVD a head start against Blu-ray technology, which is also backed by Dell and most Hollywood studios.